How an Awning Color Can Help Your Business

Have you ever walked into a store and noticed posters and signs in a significantly bold color that attracted your attention? That is because certain colors can affect a customer’s mood and spending behavior. Brands use psychology to appeal to their potential customers.

Having a custom awning created for your business will lead to more new customers walking through your door. The perfect awning design and color will send a positive message about your products and services, and could ultimately help you increase sales.

Colors:

• Green is the color of money, health, nature. Customers usually feel comfortable seeing green inside a store.
• Red is the color of power. It is the most popular color for marketing.
• Orange can mean many things to people. It can evoke a feeling of power, energy or even fun. It is an attracting color for young children.
• Blue signifies trust and wisdom.
• Pink tends to attract females, and usually, signifies sales of feminine products and services catering to women.
• Yellow is also a power color. Typically used to signify caution, it can also exude confidence and fun.
• Purple is the color of royalty and can symbolize luxury products and services.
• Gold also is a royal color that denotes elegance and wealth.
• Brown signifies nature and Earth. It can also be used for stability and relaxation.
• Black can signify elegance and is great when used as a contrast color.